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BUILDING CONSUMER-BRAND RELATIONSHIPS

Adopting the foundation laid out in President Tim Halloran’s Award Winning Book, Romancing the Brand,
Romance the Brand Group is a new and unique marketing strategy firm that helps enhance the relationship
between brands and consumers by helping brands understand and develop consumer passion points.
We take you from insights through program development so that you can execute a successful brand romance.

Five-Steps-(Arrows)

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CONSUMERS AS PARTNERS

Your relationships with consumers, ideally, should be like romances.
You meet. You date. You may fall in love. You may split.

You ultimately hope for a lasting commitment.

OUR WORK

From consumer packaged goods to hospitality and retail to fashion,
consumer-centric brands who desire stronger relationships with their biggest fans turn to us.

THE BOOK

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HOW BRANDS CREATE STRONG, INTIMATE RELATIONSHIPS WITH CONSUMERS

2014-bestThe must-have guide for convincing consumers to fall in love with your brand

PEOPLE ARE TALKING ABOUT ROMANCING THE BRAND

“Great read, great insight, great book!” – Daymond John, founder, president, and CEO, FUBU, and costar, ABC series Shark Tank